SMS’ biggest achievement is proving that mobile marketing works
Posted ByChantal TodeOn In Featured,Industry sectors,Marketing,Mobile,News,Software and technology,Telecommunications | No Comments{"ct":"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","iv":"99efe41fa66625cd74d7520ce0dc0673","s":"7d760137d37a6359"}