SMS’ biggest achievement is proving that mobile marketing works
Posted ByChantal TodeOn In Featured,Industry sectors,Marketing,Mobile,News,Software and technology,Telecommunications | No Comments{"ct":"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","iv":"b8597f164f8dfd51cb4ca25b114036f2","s":"f068d948eb39cac7"}