SMS marketing offers brands a direct pathway to shoppers
Posted ByKatie TamolaOn In Featured,Industry sectors,Marketing,News,Research | No Comments{"ct":"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","iv":"ccdd6ea622851ed08a0ec96de6c351c3","s":"54314551b3869fae"}
