Snapchat tests automated ads to ramp up relevancy, ROI
Posted BySarah JonesOn In Featured,Industry sectors,Marketing,Mobile,News | No Comments{"ct":"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","iv":"ab76af5dcb6b79e3125254ced7ee99ef","s":"e84f7950c6fa4522"}
