Snapchat tests automated ads to ramp up relevancy, ROI
Posted BySarah JonesOn In Featured,Industry sectors,Marketing,Mobile,News | No 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","iv":"0514c1afc5ef997eb15bda081be383c0","s":"888d7bdd1c51d33c"}