Snapchat tests automated ads to ramp up relevancy, ROI
Posted BySarah JonesOn In Featured,Industry sectors,Marketing,Mobile,News | No Comments{"ct":"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","iv":"d9ce9d317a594fc03698789c3bdf0058","s":"98cb876a6d2d958f"}
