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Sotheby’s doubles-down on mobile with AR functionality, digital gallery experience for app

Potential bidders can virtually visit Sotheby's pre-sale exhibitions. Image courtesy of Sotheby's Potential bidders can virtually visit Sotheby's pre-sale exhibitions. Image courtesy of Sotheby's

 

Adapting to COVID-19 restrictions limiting physical gatherings, British auction house Sotheby’s has boosted its app’s capability with augmented reality and other digital features that reimagine its June 29 live auction event.