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Gilt Groupe, Gucci and luxury mobile apps – News briefs


gilt185Today in luxury marketing

Gilt Groupe’s founder shares her secrets
Why do powerhouse luxury brands want to sell on Gilt? First, it gives them an opportunity to sell unsold merchandise from the past season on a generally trusted platform - most of what Gilt buys in is on consignment. Second, it gives them a way to learn their customer, according to Tribaspace.

Click here to read the entire story on Tribaspace