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Still a huge potential for luxury marketers in China: study

Posted ByRachel LambOn In Apparel and accessories,Consumer packaged goods,Featured,Food and beverage,Industry sectors,Jewelry,News,Research | No Comments

 

By Rachel Lamb

Although spending growth is slowing down, there is still a huge potential for luxury marketers to form stronger ties to the affluent Chinese consumer through digital channels, according to a study by Ruder Finn and Ipsos China.