Jaguar North America is adding more flair to its British Villains campaign by teaming up with British fashion label Thomas Pink for a pop-up shop May 9-10 at the brand’s “Villain Academy.”
Jaguar North America is making its first appearance during the Super Bowl XLVIII with a commercial for its F-Type Coupe that may propel the brand’s strong year-to-date growth in the United States.
Jaguar North America is sponsoring the British Academy of Film and Television Arts Los Angeles awards Nov. 9 to ingratiate itself with Hollywood’s many prospective customers.
Jaguar North America is pushing its Instinctive All Wheel Drive technology that is available for XJ and XF models via interactive video advertisements on The Wall Street Journal’s Web site homepage.
Jaguar North America is prompting users of mobile image-sharing application Instagram to capture the essence of the brand for the chance to be one of the first U.S. drivers of the F-Type model.
Jaguar North America is partnering with flash-sale site Gilt.com to offer one exclusive package that includes a specially-designed 2013 Jaguar XJL Ultimate, a vacation and a $2,500 Gilt credit.