measurement – Luxury Daily https://www.luxurydaily.com The news leader in luxury Fri, 26 Apr 2024 20:34:10 +0000 en-US hourly 1 https://wordpress.org/?v=4.7.3 Wall Street Journal’s new brand council to tackle digital metrics’ credibility https://www.luxurydaily.com/wall-street-journals-new-brand-council-to-tackle-digital-metrics-credibility/ https://www.luxurydaily.com/wall-street-journals-new-brand-council-to-tackle-digital-metrics-credibility/#respond Wed, 13 Jun 2018 19:10:55 +0000 https://www.luxurydaily.com/?p=242415 https://www.luxurydaily.com/wall-street-journals-new-brand-council-to-tackle-digital-metrics-credibility/feed/ 0 Why customer experience measurement is biased https://www.luxurydaily.com/why-customer-experience-measurement-is-biased/ https://www.luxurydaily.com/why-customer-experience-measurement-is-biased/#respond Tue, 15 May 2018 06:00:46 +0000 https://www.luxurydaily.com/?p=237987 https://www.luxurydaily.com/why-customer-experience-measurement-is-biased/feed/ 0 Influencer marketing analytics must go beyond basics https://www.luxurydaily.com/influencer-marketing-analytics-must-go-beyond-basics/ https://www.luxurydaily.com/influencer-marketing-analytics-must-go-beyond-basics/#respond Mon, 07 Aug 2017 06:00:46 +0000 https://www.luxurydaily.com/?p=212453 https://www.luxurydaily.com/influencer-marketing-analytics-must-go-beyond-basics/feed/ 0 Measurement and ROI tracking remain priorities for retailers: report https://www.luxurydaily.com/measurement-and-roi-tracking-remain-priorities-for-retailers-report/ https://www.luxurydaily.com/measurement-and-roi-tracking-remain-priorities-for-retailers-report/#respond Fri, 09 Jun 2017 07:45:36 +0000 https://www.luxurydaily.com/?p=207643 https://www.luxurydaily.com/measurement-and-roi-tracking-remain-priorities-for-retailers-report/feed/ 0 In mobile, marketers must put experience and expertise ahead of hard evidence https://www.luxurydaily.com/in-mobile-marketers-must-put-experience-and-expertise-ahead-of-hard-evidence/ https://www.luxurydaily.com/in-mobile-marketers-must-put-experience-and-expertise-ahead-of-hard-evidence/#respond Mon, 12 Sep 2016 06:00:58 +0000 https://www.luxurydaily.com/?p=185545 https://www.luxurydaily.com/in-mobile-marketers-must-put-experience-and-expertise-ahead-of-hard-evidence/feed/ 0 How brands should measure ad engagement levels https://www.luxurydaily.com/how-brands-should-measure-ad-engagement-levels/ https://www.luxurydaily.com/how-brands-should-measure-ad-engagement-levels/#respond Thu, 08 Sep 2016 06:00:47 +0000 https://www.luxurydaily.com/?p=185306 https://www.luxurydaily.com/how-brands-should-measure-ad-engagement-levels/feed/ 0 How solving for identity can fix mobile measurement https://www.luxurydaily.com/how-solving-for-identity-can-fix-mobile-measurement/ https://www.luxurydaily.com/how-solving-for-identity-can-fix-mobile-measurement/#respond Thu, 21 Aug 2014 06:00:59 +0000 https://www.luxurydaily.com/?p=108170 https://www.luxurydaily.com/how-solving-for-identity-can-fix-mobile-measurement/feed/ 0 Demand more from your mobile ad spend: Measure what matters https://www.luxurydaily.com/demand-more-from-your-mobile-ad-spend-measure-what-matters/ https://www.luxurydaily.com/demand-more-from-your-mobile-ad-spend-measure-what-matters/#respond Tue, 31 Dec 2013 07:00:29 +0000 https://www.luxurydaily.com/?p=84457 https://www.luxurydaily.com/demand-more-from-your-mobile-ad-spend-measure-what-matters/feed/ 0 Measuring mobile ROI: Fact or fiction? https://www.luxurydaily.com/measuring-mobile-roi-fact-or-fiction/ https://www.luxurydaily.com/measuring-mobile-roi-fact-or-fiction/#respond Fri, 21 Jun 2013 06:00:09 +0000 https://www.luxurydaily.com/?p=67189 https://www.luxurydaily.com/measuring-mobile-roi-fact-or-fiction/feed/ 0 Need more approaches to measure response https://www.luxurydaily.com/need-more-approaches-to-measure-response/ https://www.luxurydaily.com/need-more-approaches-to-measure-response/#respond Fri, 02 Nov 2012 06:00:37 +0000 https://www.luxurydaily.com/?p=52545 https://www.luxurydaily.com/need-more-approaches-to-measure-response/feed/ 0