LVMH, Inter Parfums, booking sites and Audi – News briefs

Published: November 16, 2016

Today in luxury marketing – LVMH doesn’t need what Michael Kors is selling; Inter Parfums expects 8-10pc growth; Want to take a luxury trip? Booking sites enter the arena; VW, Audi may face higher costs to resolve emissions issues.

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Top 10 brand social videos of Q3

Published: October 17, 2016

Video content has become a pillar of marketing, as the medium encourages engagement and provides a captivating visual perspective into a luxury brand’s ethos and inner workings.

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Top 10 luxury brand mobile marketers of Q3

Published: October 13, 2016

Now firmly established in nearly every aspect of daily life, mobile served to enhance consumers’ purchasing journeys to drive both online and bricks-and-mortar conversions.

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LVMH, Moschino, Michael Kors and Breeders’ Cup – Live news

Published: October 11, 2016

Luxury Daily’s live news from Oct. 10 – LVMH 2016 revenue grows 4pc through Q3; Petition urges retailers to “just say no” to Moschino; Michael Kors continues hunger appeal with social activism; Breeders’ Cup gallops into LA art scene with pop-up exhibit.

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Oscar de la Renta, Galeries Lafayette, Hearst and Michael Kors – Live news

Published: September 7, 2016

Luxury Daily’s live news from Sept. 6 – Oscar de la Renta taps past employees as creative directors; Galeries Lafayette enhances omnichannel capabilities with BazarChic acquisition; Hearst appoints Joanna Coles to innovate magazine development, extensions; Michael Kors models versatility of wearable in personality-driven film.

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