What Uber’s new travel feature means for the hospitality industry

Published: January 5, 2016

Uber’s filing for a new patented feature, called Uber Travel, could have serious implications for the future of booking applications as well as ride-sharing services, underscoring consumer demand for consolidated travel offerings on mobile.

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Facebook hits the Like button for updated mobile shopping pages

Published: September 15, 2015

Facebook has updated its Pages feature to aid businesses in bolstering their mobile presence and sales via more prominent call-to-action buttons, improved layout and new sections for showcasing relevant information to users.

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Google’s search rankings change poses threat to mobile app marketers

Published: September 9, 2015

Google’s recent announcement that mobile and Web sites containing pop-ads will soon be penalized for enticing users to download their applications poses a significant threat to many marketers, unless they can find a different way to drive conversions.

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