McKinsey & Co. surveyed over 3,500 shoppers for its 2020 Holiday Season report, which shows some surprising shifts in this year’s consumer behavior. Image credit: Chanel Takeaways from McKinsey’s 2020 Holiday Season report
Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,News,Research,Retail | No Comments
McKinsey & Co. surveyed over 3,500 shoppers for its 2020 Holiday Season report, which shows some surprising shifts in this year’s consumer behavior. Image credit: Chanel {"ct":"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","iv":"b28508e3ecb659ec7a1c9750ed3c03ad","s":"41a249f974ab49ac"}