Targeting millennials? Experiential marketing is the way
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"dc920ee7ddb97f7594ef88cc9485c6e6","s":"cb1f3c863fb4002a"}