Mobile
August 3, 2011
By Rachel Lamb
Rather than developing a costly mobile application or optimized site, some luxury brands are opting for SMS or MMS messaging that delivers relevant and real-time information to opted-in consumers.
{"ct":"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","iv":"35ebc10be28aebf0e58fd27c9c623764","s":"3ec3eb31b621e60e"}
Share your thoughts. Click here