Research
October 9, 2015
Aerial view of Tesla's Model S
By Forrest Cardamenis
German automaker BMW and U.S. electric automaker Tesla Motors are the two top automotive brands on Twitter and in generating offline word of mouth momentum, according to Engagement Labs.
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","iv":"dbb363e6b349d6fcbcebaaf7b949ea6f","s":"489ea189180ff62e"}
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