The anatomy of Fenty’s success
Posted Bya Luxury Daily columnistOn In Columns,Editor's Choice,Featured,Fragrance and personal care,Industry sectors,Opinion | No 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","iv":"5cecfb0c2f922cea4c3c5c5eb7bb26a0","s":"153dbfa9c8212102"}
Fenty's glow of success. Image credit: Fenty Beauty