Brands should use insights from cultural opinion leaders (COL) during the product development phase. Image credit: Rui Zhou
The birth of China’s cultural opinion leaders
Posted By a Luxury Daily columnist On In Featured,Industry sectors,Marketing | No 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GmK2jYdby9EeWAbj6288Vtp\/EeWb2XrsDX7aOUygo7Q4jhC3eNMa1BoQVAnhI0zeO8lIvSVzq1k5ss5hCuNMKC\/AwbH4a8kEo4uHqtY+FvFEXQUX8eQ6ZLVCa0NF3fUonb5ypoaPymql2fmIdHkJZ87PLaLOHt1psDOP7GIbw3hni4eAtgBFXCs5Gq2BeM3XwGoTghIXYnDSwLpmZDniH3El9dy1lNXYICd2ifzxhZbu5iXB1aDNdW7x\/38uy2wgkyka4K6BsR8EsX+N9AJ39u+vYKHOHUH3FyDYaSO\/DQ3SZjiigkWHKdRnSkF6UyKEYBpjhY1JpNegJowA3kjMO3LjyMZ86nNmk2MRMLABJjCZ550GSoSPUq4RdP4aFnPhs9vjAi7sEUADP9NrTVwrbaVLYz+IdJx77ZMnFBIRMPWhjAyZweJIlBLpJuLaDIzf230qqEkkHI8XWjxnzJDYoFpWO1CCEu9w+Lmv1gcC559sHUjkyECrY5\/JrapRgZOPZE6nmNG1VURijgIpxO4ASd0o+95VlBLfcuJKow94QiquSMvcRZUm5QSQ+HY+AhMh32zpj6cdVXhYVdBeQWpt3v\/f9Re8qpQkVQq0fh8lb8Av+OKoVmeJcubM6nwh+WylACRp4tCuETrMpkTL3qh0hnnk6\/GllGEj9X9Wlwx1zRH0LdxTZ4jTWvuZFekwuJ8kkmlncM6d\/PuHvhW8CXjwNxzboxGeqrpXeh+VELNCbokaUchwaAWDaMLXXhs4BU9LH\/BX3sW6oqvCoMmObaVexp3kAglhQWXIoYCjbYsW1r5lyWP4q1t0lSIZSxV\/MgshASvVDGV3TgBFQethSE1iCYmtcxby4u6Z7lulA+lfU95DgHEi1o7zJbAOFN7SMve0V4iMVaXACZzYFtSFha8iPKqbstKqHrUGIeuAgX\/YxR4DApX\/77sVM+aHNNrr6Se2YdblyD7t1bYWo5E2DNofeIrduJlP6KZZ5dCoOOW3JVz4hJXB7RncLqbd17aHZ1UmaVjVt2krHAOyVMH1NcZY7RfGBg0RXJ8Sj4b928LGEaaQf\/he5FvCCPZhxQqAIu4IA1GfM7hvQrox2zqccyAwMWPaseE3yIgcjSuFj8q6LxYMokbRsPR\/Q4ODXICdPvcXxRt8ERRMh\/Xw6opg\/0RW2TscQ38UhlpSQ0+bc\/0v9fvYZJDjIlfUxLrIY5K4U7N0eyxudWi6\/2cEnV052YhIbFg7\/v1ojjn10d2Ukm+wj6zJ5abb2oKPHUkfy47W\/DDaB6munfHxmlUkKSNFn1TPj6HHvHQjsooEyDsHYX0e45zNyxbizYLLiQGUsZRKAknsKj\/c\/9WMEDokCGpCcvwXsNKDamTURXOrtNEcq5JuJpr0mDCJ4Or7BvFYKvZsz4lD30W7P8pN5MlijOGh+mJ7BWjWuzAJ8oaYo42zbGYO7DWmxc0+ZC6HnkTGLslBP6yXuH5k3+a\/NjPXjhurvjAsIC7tOR\/RR1HWGaPtpWnxbT1A64N9m8C1hMNxON\/l+0n2nxo\/Nxpe48D0WlBX38KypvtbAlqVBqi7Ffo\/9WXwGHUCyebPOPHwlzeuigRhspaAcplMS1GVK4sp18U0GCYoxJZarKLiT\/PGke8Fs0ZsQVd1oJfWD5YhR8anpWdGuBvXhZPH\/aB6JJrgfingsJj91H9wsA5o4xnou8Exuk\/8p1agMzC41Y+r7p\/gdNtL+OVwj1LD4NbA7JHntA\/K5952l\/FTLRlOt41ZNXR0YnjsEnij\/LhxW1Bh7S5fYk4RPC+tnfd4zQQnLxnJz3oi0f6G9lk6eiPWZJQhjSCDrc8JscoFQPt34+dDh+\/KmVn7wQFVIS9LQsuL2btN+Dm9wMEq4LU3geTpZ2ar3lXvu85qhYAQPrIqP4H+f3AyLgBjQdRtMeX3qX4RxM8gkyCk\/nXYzz+LUiWj5vUNH\/iPf8pLue+10epmhr4cZZrhp3bVQta7XnFx6e0miL+OPxGrKfHJAsdNlwb6\/seJ33XmJrDx5gtNpyrlDHyYpG1KYnKrdLxVyR6hb3SPmb6pGPZwmL1OT3PDq\/ueXixQ0awiqVzEEv2Igbqvp5MuatiWVJmMJH0kIefSC0if\/4G9nq2lPk3epHiCnxMJqH2JHCm9MnWHCEBwav89LR4V+zI60eLQHE+3MHPBUsGiMZwUe03DC20w8kpRRT5NGgv8P97xJ7sZDIDhEUNncilgvz75ZB2dng843lVlbzbglwkdpfP6p17sht07DIx5EGpGgQ8B8lDVYvTRAw==","iv":"9592b000bebff175714ce9a2a42cc813","s":"4e7c4ab0aabab762"}