The case for reward-based advertising
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No 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","iv":"7299f220d6c768e267ccfeb8c3b1804e","s":"ca4a0de4cca54819"}
Ruffling feathers