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The Daigou dilemma: LVMH pushes back against China’s ‘personal shoppers’

Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Retail | No Comments
On LVMH’s 2022 year-end earnings call, Bernard Arnault called the Daigou trade “dreadful” for luxury brands. Image credit: China Duty Free Group On LVMH’s 2022 year-end earnings call, Bernard Arnault called the Daigou trade “dreadful” for luxury brands. Image credit: China Duty Free Group

 

By Lisa Nan