Future of marketing is not big data, it is big understanding: Facebook exec
Posted ByBrielle JaekelOn In Featured,Industry sectors,Marketing,Mobile,Multichannel,News | No Comments{"ct":"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","iv":"69de3ae729e18cfa8136206ced665fa4","s":"9dbe8f9c3af29316"}