- Luxury Daily - https://www.luxurydaily.com -

The logic of livestreaming in China is changing: What does it mean for luxury?

Posted By a Luxury Daily columnist On In Featured,Industry sectors,Marketing | No Comments
The days of the hard-sell livestreaming broadcast may be numbered in China as audiences crave lower-key content. Image credit: Shutterstock The days of the hard-sell livestreaming broadcast may be numbered in China as audiences crave lower-key content. Image credit: Shutterstock

 

By Avery Booker