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Media could have more important impact on luxury business: Launchmetrics

Posted ByDianna DilworthOn In Featured,Industry sectors,Media/publishing,News,Research | No Comments
Total media impact value of owned media. Image courtesy of Launchmetrics Total media impact value of owned media. Image courtesy of Launchmetrics

 

By Dianna Dilworth

Media and digital will have a more important impact on brand marketing in the new normal as the world reopens from COVID-19 lockdowns.