Brian Zuercher is founder/CEO of SEEN
The next evolution of influencer marketing
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No 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","iv":"2f0c96160fa00f31bee88b354f7ec542","s":"b8a6df836c7cadd9"}