The RealReal’s technology-first strategy produces holistic customer views
Posted ByBrielle JaekelOn In Industry sectors,Multichannel,News,Retail | No Comments{"ct":"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","iv":"6c0b516e5bfc4662e5674c09ccadc10e","s":"b9960bceabb4f91c"}
