The RealReal’s technology-first strategy produces holistic customer views
Posted ByBrielle JaekelOn In Industry sectors,Multichannel,News,Retail | No Comments{"ct":"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","iv":"94d314de347cab0b8cb50a730af9299b","s":"97b94761b85fb5da"}
