The rise and fall of virtual fashion
Posted By a Luxury Daily columnist On In Apparel and accessories,Columns,Editor's Choice,Featured,Industry sectors,Opinion,Software and technology | No Comments{"ct":"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","iv":"a61ef89aa8b48b560a21084a5711b72c","s":"9805324130927a47"}
Fashion's new mantra: Seeing is believing