There is no mobile customer: Leveraging omnidevice data to boost ecommerce performance
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"55e5e1172aad3e3e34bed1f9e28fbc55","s":"ae00f8b95e77af8e"}