Tips for boosting the brand’s content marketing strategy
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Marketing,Opinion | No Comments{"ct":"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","iv":"e9c56c251e31a6ace446cbd2a90e7727","s":"e9880c3d90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Ben Gold is president of QuickBridge