Tips for boosting the brand’s content marketing strategy
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Marketing,Opinion | No Comments{"ct":"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","iv":"2ac284452747a48d74e1dcf3c8cc6344","s":"dc7c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Ben Gold is president of QuickBridge