Tips for boosting the brand’s content marketing strategy
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Marketing,Opinion | No Comments{"ct":"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","iv":"02d4d850b74c9d9c4448cd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Ben Gold is president of QuickBridge