Tod’s exec: Influencer collaborations vital to cross-generational marketing
Posted By Tricia Carr On In Featured,Industry sectors,Marketing,Multichannel,News | No Comments{"ct":"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","iv":"f8d993f3e0067abf0de34e2a4bddad4f","s":"0fecbbdf36d9d18d"}
