Trifecta hitting slow-changing luxury business: Younger gen, tech and China
Posted By a Luxury Daily columnist On In Columns,Editor's Choice,Featured,Industry sectors,Marketing,Opinion,Retail,Software and technology | No Comments{"ct":"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","iv":"0f9b0ac1c877527a23f9bc8345de8506","s":"6ebd66d89fc5596e"}
Liam Brennan is global director of innovation at WPP Group’s MediaCom