Trifecta hitting slow-changing luxury business: Younger gen, tech and China
Posted Bya Luxury Daily columnistOn In Columns,Editor's Choice,Featured,Industry sectors,Marketing,Opinion,Retail,Software and technology | No Comments{"ct":"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","iv":"45cc98bab222816fafa3dd9066cc156f","s":"9255bdc4993a0372"}
Liam Brennan is global director of innovation at WPP Group’s MediaCom