Triggered emails see 96pc more opens than regular campaigns: study
Posted By Tricia Carr On In Featured,Industry sectors,Marketing,News,Research | No 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","iv":"799afc4401cb37f387a58e12fd1cc2bd","s":"0c72c23cf8277d60"}