Triggered emails see 96pc more opens than regular campaigns: study
Posted By Tricia Carr On In Featured,Industry sectors,Marketing,News,Research | No 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","iv":"0f899547554bd558b159f57b2153ac9b","s":"95dfce2174ad5472"}
