Triggered emails see 96pc more opens than regular campaigns: study
Posted ByTricia CarrOn In Featured,Industry sectors,Marketing,News,Research | No 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","iv":"d211d9a4b379741885601d47aa552932","s":"6c99afaad47c78df"}
