Triggered emails see 96pc more opens than regular campaigns: study
Posted ByTricia CarrOn In Featured,Industry sectors,Marketing,News,Research | No 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","iv":"c286553e2f875b6af1c04c2b27ae42e9","s":"268366bf209351d3"}
