Understanding segmented consumer types critical to brand growth: Euromonitor
Posted ByNora HoweOn In Featured,Industry sectors,Marketing,News,Research | No 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","iv":"35a262344343c6ff4277a2cdaadf3be9","s":"00c2daca78a03c14"}