A “buy less, buy better” attitude combined with consumers’ search for values has led to a boom in iconic luxury products. Image credit: Shutterstock
Understanding the power of luxury’s iconic products
Posted By a Luxury Daily columnist On In Featured,Industry sectors,Marketing | No 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","iv":"f08564af8933a5ed653cdeb30fd6b4a2","s":"92a1dc77ef2e9e7e"}