Values-based selling will help retailers win consumers’ spend. Here is how
Posted By a Luxury Daily columnist On In Featured,Industry sectors,News,Research,Retail | No 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","iv":"0f20e33712dc82f6327c781f5cb2c9c7","s":"6768f0fb1a2d58c8"}
Emily Pfeiffer is senior analyst at Forrester Research