Valuing engagement over scale in mobile
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"c48f0a0b1e1aaf0a10b73bae471e3162","s":"1da97f256a033d39"}
