Even before COVID-19, VC funds were betting on the personal luxury goods market. But its resilience post-pandemic is making it even more appealing. Image credit: Shutterstock Venture capitalists bet big on luxury
Posted Bya Luxury Daily columnistOn In Featured,Financial services,Industry sectors | No Comments
Even before COVID-19, VC funds were betting on the personal luxury goods market. But its resilience post-pandemic is making it even more appealing. Image credit: Shutterstock {"ct":"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","iv":"803b2cd8daf91fd665cb232d2950b4c9","s":"b163ca72e7f4c717"}