Dom Pérignon, Lady Gaga introduce universe of self-expression
April 9, 2021
Dom Pérignon asserts that Champagne is a creation that inspires emotions and elevates the human experience. Dating back to the 17th century, and the Benedictine monk who gave the house its name, the brand seeks to create and unveil the balance of nature and climate in each of its bottles.
An avant-garde woman of the modern era, Lady Gaga sits at the center of a creative universe, where she uses her voice and craft to advocate for young people and, specifically, the LGBTQ+ community.
Brought together by their shared commitment to craft and creativity, Dom Pérignon and Lady Gaga have created a new world where “everyone is seen, heard and loved,” as brought to life by fashion photographer Nick Knight.
The film shows the expressive Academy Award-winning songwriter in a multitude of exuberant pink and red ensembles set to “Free Woman” from her 2020 album Chromatica