What are the secrets to selling hard luxury to Gen Z in China?
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Opinion,Retail | No Comments{"ct":"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","iv":"9b242c279b091a6c7a9d50a2f2300403","s":"c26bccb5ea9da7b1"}
A Rolex store in China. Image credit: Shutterstock