What brands, advertisers and influencers can learn from #FyreFestival
Posted By a Luxury Daily columnist On In Columns,Featured,Industry sectors,Legal and privacy,Marketing,Opinion | No 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","iv":"7d54b51741bbe97b683c334528bbe5fb","s":"d3d608a0faa6f8b5"}
Safia A. Anand is counsel at Olshan Frome Wolosky