What brands, advertisers and influencers can learn from #FyreFestival
Posted By a Luxury Daily columnist On In Columns,Featured,Industry sectors,Legal and privacy,Marketing,Opinion | No 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","iv":"6fc1d1397b0501e7f04912874733a361","s":"843c092a303fd983"}
Safia A. Anand is counsel at Olshan Frome Wolosky