Gucci addresses a relevant consumer insight: How people feel obliged to follow the expectations of others, be it parents, friends, co-workers or society, at large. Image credit: Gucci What can luxury brands learn about storytelling from Gucci?
Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Marketing | No Comments
Gucci addresses a relevant consumer insight: How people feel obliged to follow the expectations of others, be it parents, friends, co-workers or society, at large. Image credit: Gucci 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","iv":"53f2f4935adf4d43c59d222e6f4d26cc","s":"b9bb21f19448f240"}