What does Ralph Lauren hope to get out of its Olympics partnership?
Posted ByRachel LambOn In Advertising,Apparel and accessories,Arts and entertainment,Featured,Industry sectors,News | No Comments{"ct":"AX4sXtnT7VYPuEWwGiBXcvDzpJOL5T6+04SMOrEBRNiuRaOWnlW+mwsUHkINGVX9DvF\/Az2FR8GzWz+bGJ0GclqluRmyVbmSZnVRncqDeryEMH9Ro7Dj\/crm\/WReET0VtCZUTUhd\/JtvJPjUWMycZEekRwGnema0bPV27JaJzb08sDBaMtWOCV\/HPTFz\/jNxUaxZPqhWRodNkYChu3NTbvm7dKLpJCmWQxeehCIiaDn2uE3eUW4wr+KKiHeznkEnLY+\/Cvi\/3Nu366I81Oj1ZrsWVNqIP4SQoHWZZopqa+Y\/pq+Bp8uiHJagnMjgi\/9x3nBcfVqBxUhQK6a74lqF4qM4cX1XgRjOOw5eDHzY4q7n\/uujUwWO1A1tqP1zxIr1FSH9xQ98pUdXUUuAidl+pG5X74t1rKnJzrcyl1q9YQawoyK7T1xXVOe0RMOfGFnWQNfqHmk2FsWwx4V5Z0ZLJNygIRTvDE+b7rUnQmGHresGExvfSe1wmHeAUh1PIFM9iDwFLyDR8qcBGVLJN88KkcQnoYuNmgaUMD2+D1V09AmC2\/nG1LrC\/mUDKpBwJikZkG8as3nvQ247365IHnrU+jw0TvIMgxYmyGGOAUZhWqCc3lHyeuwf9pw2IlMkb1dxbATK1cwXNAry0AQabLx5N3KtNcGFsP5hv+FfNQ3jHXCYdHOqEvNvtwfyG\/te0D1Pz0iglbN16sKYaubg4F1hBtcuFS3ynSaVAoRz1arlPJKzdj49gABU1ilQl5l7PbnyyeOJq4WL++EPSIzcTQ\/D4UnLyyAoz1eBczhT6EAJACebdPO8vBaixjO7IAbXXt4iE0\/VgIo8opwYBVFfa1CijBvjlLz2Cn0330JtxVoR3CgBLcMP0SuL5+ZM2eRY6umRD6LJFcCsVvA\/RBiXD7pUrAExQALwGSlBjKep0UFWOYO5xz1GmVVSaS7jTeCPZOpkIs04Dr\/tOXU+pwTMQaHOpgz7X1e17Gh7y\/j75dbKpO8DC7u8MVXKFogBLRrYiZs9m78sKzotj5Wt35YmWHoID4qymJkTCMxWBaM\/66iMWZh6\/e2avXcwmWFw\/6m5ksn2++PKESbDaYSoRcuWwQy+wr8eXvD5alE\/YRmALjYd4+\/Pr9vyojLdsjw+LDq+hFyvygL5W0tXkeHri9sGYuEjoSeYon0lhTIXQkiR\/xhPYvlkurLyrLi08Y9aOP\/MWKkwV9klYpNnZV5AjCnO5wPw8gDtCNKb4S4gMi1aPTq67LoFZYOhn9siQL2TKDpw6NWIlLMcPoJZEXrqt11HQLwPvb492h9nFGshVdN3F9iWTw7bmZUFvZoWCztkIWi5TAYpDSJxamZqrPPLWkr\/UHnnFvXJQIt1W2o84wUK9DacMQbh9sFdq8+TtIIym\/MLzYHFs3ovOD3apg7RkpYztxQEElQ0rRthqgux8spgp+KKi4t0HqOlZ7FgDnEnR81nMrwMHsvJ26etlYsK872jQIR0x1g5kZOG2ypplpCxI0khc3+wa2GranHH1NFTSXSNXbPEaKtAjMYvnPVs0Tvv\/1ubEeJ7OdkB5C7A6q8mi2DwnTid0rEPti944j\/SQ\/Rz6QoTrWBBpjKQrcPLLA7eYNBUVbBgGWcKcROIO2Y36q\/RZgsXZ9Z5zf2uW\/qKdYUVejXhHv4VKtqcJDYeUan3MVxgUxr4g+VN5SevDp2pvnq0Oaiyt3kp\/ZPo4TMUcG1vg4dqLy9icitgGLVfWVUEgrUqG4xR7Oy5c3jBpY1HcRDgUEQAQezQUTmK7oY0LuYqumLPODskytrhJbUFd3+hwyAWDYtJj3q6xFanh8NVAiYkDEAGatG2FDPMHlSYOQ2wqtFzz4B9P+e0owDq7gpwVeTIZHESJiwPFroJlo1u6Er+UUJX1qHmfQmHZFlu\/aWy8DJuTTxypTKjE7p1PytKGGMf9z\/OD0Blt9dJpJu87F\/+XkwtW\/5Gwf7CmtoaHXp+1uvMozkAXeW7yumYyQUkAQXVjxgpE0+RH\/P9Co1jeZfvceijY1qqKXvFCwUYCIYItM6XpA2oHKMT1fWv10gNa0JoqwerHNsSkpLIwLxvtTwA6cStO5SUg4xYkLhmue6Jwr6vkJGTHjHm0K5KAfVfVWwSj0BtWZ\/y25PlwIDeCEicjgEQVs7g1IdcwZCIdk2T9ZIwjdm\/QgGjKUFkehPNFpgaFXhk4ID8kcUWELIr3crRPHPHs\/lJ5Qf7SKRTytNzEo6WsNc23OhYXhuLK80AQx2mRHrBRQhXWBfQ8GodbIv+XnajuA8tqp7r6x+WvIzNzJLEHDoCP41tID340cIMFhAtrCizqhap+LLHNilFu8TXF1N8mUljzIGJ4gnBdCCNR\/Kmpm6mcIiIurOM2an7fjJWz6uDYIypzHVnQ4f\/g2Vz0Ps1yvNs+g43lWvdGp4x1FiTDtbxXcpnIDz8ymEo1LQuxh9KzagVhTMiBO5aw5Dq92dFFIfgtCQJlD1oci5JzyJ\/VbKuvptzGOKvruSHNr4l3icIMA1WDtK\/194l5Hf4pm51yCye3LokIRFs1te77\/lU5U2CIo9i2rx8Qaj4i2GYDcuHOc2zYGCPKiDX\/0nMleVeXEensBDqo8FOmHER5NcWwKe6Wua3zsH3iHrVnm23fRhSguKFSKz\/si7vGffhlAeWdJogM+\/udPep7hiYNIiUL75yTTROzW4nse7x3h7YOCtOwLEAEVT\/FFE\/uhc7bws22It0rsArMF7HCZfxkLnOAWDT\/dgPhjXQAAGxUr20K7\/cTrII8gmpgeMEMhdMHy4pcsJF9zJo0P\/uelJqOYsShQO3FUaKrmMnecKnswVxWWdrrhbCdkx74xAtvHZ1zKsHJNjLVuNkuHDpH1\/VHAI9x5dxmVLHMpjAOripU4cDij840t0nft\/Nh3QLSSw+Luji\/pSS1GxuPKtKa1JRnYeYcFQ5CwYu38aLtI233YbntAwZb20yCc7zwN5InKsDMoDCieDdU3ncMMKqyPCxv4MH\/oHyp6egRXnA5EKxOkH\/YAHy848qgIBeaeIJwDUNZyh33auigRKiDtjG3zDShO4eGoW9CDjAY\/STbVulot3x06BumoVX1fSHEfaiIh3UQfW7dmlWukHdCVnaQic8ISwJ7ySgS5zyigmODbg4NqQdyAhQmc2CxYKj3tA3MiVFvXARUf8ffwSEx0O7ikCkwaXLNE7RL3RJg83+SaVNhYXzOWmTLj83EQmFP8V87lFLTv0SXTQNl4cc769MLV\/tzPBbd6ihLOApgw8Y90+cFBN2jX8znsS3IAtagxv7bzA8BPYMGFNxx17iT5cLMes9MvIMXkokiUSu3wy86NJt5S74m5qQfPyD5CxUbe51sCs\/vknzh7liEPzCTQ1Q\/yNNkpwsCWElp6LP2XlkpCIdh98EjMZt7K3HncHQad4pzq\/WQKqZI5QNqkHTTnaF0RuFtRxCxpzCMYgAKwh6FxDfDPm4i4H2rYBwIyJtwTe5WFPQw8xMVA79+qnDBAJ70mL2bDPBXqmWP0cKcbSAl2kwDAbXjiOFUl23re16V0gau+tYuZGUNf8UDQMxPCMOsoD4BXJ5e1ayZHYuM2ObngD2q77HY6fo8eWQX65GsYCidMN+vDo+3GK8+ErTifrVp\/MZUXD8kC4yRjiejOraS4f13cqgSmEyNqMTAHC7jzOV\/oCWzPdM6Q06hqsEvpZpvNcLuqyb0FUO+qvQ3hY7XhkSGGkMuDSpnkLhV678hNW5xAhhxsvcejYVsM6ueuqYN4S0CKvyxrnWUyyOKdBTyRycovOlk6INVsfHEzF3+3WL5\/wgm9quBzLQ4lL9PmIha10ermy66DFrz4pE0gWoL+W1j0hXx4YpFiJYySRLmG16o0ynGqSapeDREs7RSqn87aY\/w30wiS9PMHEdC8pzh9jAm3USBEq\/8O2q+RTrCb\/D5Ir488KNlPK3iNqfDKMHHc9yXO3un4sAp92JsnaeNTRqpMgrKNyX\/pwjYNA1C+PcEypqhnqDPWnqAzHw8uBSvQLB2uahIpGd\/jmk0QTmzLEJVbqxxJt1UUZ2U38IYSbywjHmDe+NYHKH7\/l2NXxzi6a85UvweAAQh6pzsam4CgRYif38E19eGgt+pTwg94J0W+22NWjhVe3aVU+JhIJ3LWxgOgD1ZwzjElssxdU6qyZKT9dp+WIcWd+WeBwN+TZcaqGkyImiGa\/v0x3K0ZvU0vCpmF+XSeyY+QZT2T0V4WIA55Tec3oZb3faz+AS4N4Sn4jR9vMgMOqR5t4zR0pgndSsuO7VegY3F8QnF3aDgyt9OfXDCBLss2moj2lneZaRyT1z0Msh\/SEWMJ6LnRfSMV\/XYLM3RUB8zNO3UBct68ZH9Hj947Qvd3F+uvvl4xMteQ58QgJSM8qKU3aTol2FWKDjBJ5YeB2ysOy05S3B7rTQSzPNk\/tF4SKaOqY8GeH+SdnALP8U0Nxg9SSzzH\/EXKjiJWQteCld6ZUAzktIuDPlMmQKEOYi76cSM22yu1QJ4Sh6XG36hAADpLL8eLcK2Q75Kh0xIF7+WduyigQKAU0Lo017C854khB3YRmfoT+Ma+Xi+Suexozg1xL8z4nxMhabbfZaUTZCHS94igJnAqRyAa1xmNI97EEaL3BJqvDFfv92q10dxsRGxDtXHfBEcOWVpWImmyrXMlmduqwYjB8vYLm\/EsZH+bcZTqkcJ3m8cmy5dXMkRExw5VNr2r0u6B8AXWiWkt8twtadFBUalFYp0XqTUJrFikqoEdZKtufmQhGx\/uJg7csGXjW6rM98nKbjqHKSZyblFJ63\/HO7XvEjyLTLGAiAHYAmYRfnc5PXwQN9JHuM6j7Yn0NWW7swum5zxdIxEdzpSMgRqeaC59w5fX0GwbVKThllo1piJFfHJrVt8f2YbkwBvWJYNwhZ8Zt9vVZztZETyBN1\/ysPByUWxUu0sUeC4D5NGX\/d2IoTzBK7RvhuaP2DXVIvorvObLM4Sdfv5qCy9R3m4Y5iDZ60VSg2HpfCeWguRL85atoQqOkhjSGJBu9mNJfVtbNssW0S2uBCd7rqHoYqUTRxi6a0N2MX2xnd\/W8hufcgaJp3d5sSnhIdK69U56l5t5VOW5N9dkp4Jx\/DppNizBBkpNMwfs0CZJFpmtzf\/h7B4LZIhvnWEsL6AuSPFIVoe76SqJ4YFXs61h7tKC1W6Nm5Zm15qtLGlcZCUypqrDLknbdK3W8X7jolfTCLHEDLAZh6MdAe+ACoGm0vPx5I5HambC5KTRTJIQKTTBy6tXZF97GQW4e2pZCIDX3VEekVK1GWzc2URAtPUw\/IlEFwcv4gMuqDWxnBTqyY6ZcjMVwDe2mE23lFc9xhaRwFjcHuYJioTlXJ5Xe+ai90dvFMrv3xT9NiZrKNFiX6D3A+ioueJHAy2S\/ynq9gusV75Na11SXht4zO+jgyPqBG\/tmsoT2M1cIkuXTC2eMejTArZ5+I9h0G5wdDVWnw9KHP7m44WaIVlZCBLVX4cH1mBU1WwBgjbO6+QEXgmOSEW\/F\/cDGj4d\/SKHeO6XiGQCMb+3E08lZBL\/6barBg086BT6rx8MZLS3ZFNSq8r2eB1LWjxRY5nR\/dcbYw8twdvLiguILgWoyvVqc2\/BHXTncnOiKOcWGgPbdD0nMZQF2XzJnD0vDwAFGA\/JFBHP+4st26JNYUdHiBrzlp6Ah84GsDl5bjmG5n+8kLaqwljQHH2E5TJz6gELnMaC708LEWn0rd3PZlxnf\/dHurB\/yWyI1GCapqIJzZwPHSZmhRetFyuVzJOoRXJvt0YQKez8ukgQyYRuUj5M6m0xOjvyp0afk999FNajO9KQLiG3kwOpcw3U6xX+YuG8tBvKfzqqu2gBlHSr4QZFwcCaFNys6qK+bissixpqKPSxG9RTgvX8wEbkbf3NpiAAQWOuVvIjfQq4Yn5oCLhvqW\/2X15tV1tjQurDK8SETiUNCrf\/sUEJDHC4Ax2UDc\/YNJrFXgzSP3JT39fmfrKHKloEu0Vjrtva6L0Pyvm8vLxYeS5qOWQ0UmsUtlOPCBZ5LdNtDdsFvO5sshbUmc5O7Gz88\/yuvM3gxEWlMZ1GW904wV2Q0SRDoCSJ4lLcHlUl\/7C0xUeKE+cPZq2jaLGk0mJH+IS+UQWHodguUQE6Z4feW+PMkHodqUhMS1J78r4ZLd+JWx7RFGkvjmssvKSPZlVM3MOrQv8ar7YpNRZ+DbuIhurCbdCiyw7x01gSzy7rtkD7M19nUQQjZRdOZ4\/BcQqJnOv65HEJ3JAYVPtogCgL0K0RVeAfIzbpmhrjyHuAFb7MRQrD9KREmJX4jfR498RUay4RU\/xI\/OSAfUco2vYbdwRHV+iq0wTmj4+2\/xaX4WPHtbNP5L5B\/cpoi1QYBjDXanGImmJob0ZxxP0UKzMPjoF7+nlW0GdsI3McMTUh1vTgnzE8Zr8RkZ\/TMSXd2hT7ScmkUT\/\/X7h6Rz8sD+92eFk4\/WBFfcSxORSn61H3qK\/zV3LihHaD5NrGw1KyWJQ2yiXxUoSadMOSO7QbZPglohkwhwIuLPQQpBMl7w\/WBPZCHPVY3PKdCN7lOKbxMHAXgu3oXTN7x2cZFk25H05W\/QHKLf22+HcpZDsiCgJ6JsN3oU\/UCJ4SG+OuzoQVRRsmds66MCn4G6f2xLzC7Dr\/rAme1JRpzz2ra2m0Eh3DqjYqZqnb1rtgfrRm4D0wcTKwm9Ne4V0myiitVl\/2\/3Toa4Kdb99ePTD3XKdzi30oPtnO0hLsi\/54XpFzXISrHVBF8LKWYIJybasKNFUGl9PbbjHJ6WC84Jd3fL+kXLg5rGFb0FGA9auRRtHGqeYgX7CcQxtsbzi1\/6MRCMv6FaXvd0PDDi7jla+0bCqPlPuOL8brj\/e2qWzzrSkL4NT3C6y6mcAV0dCDMHIAEWA1ounGq3DpohWQ89bhGzKrwDlpyftNIwUipF93p4\/pHG+QzRs4R72zoSYK5uz14N\/ZE6tgDg6F69JYYw3W8XFVjMC4cTpL6i8kW2RplsbtBZX0OQj7MytumQ7KLOuApka4xQR6jgyojdWiF7Ai5Wia+ruQ7IdoavahknnfH5n9tphu9M0Bwy8cHZ+4F7IYgil3xRumCPCF9SKODwOCbGkm4Qz9hE9UyuGqU0KNWX5oMEXQPZ5FeCtBQZIdP\/G\/zUXcAAPijiq2RtGEObqcNzs8vsQCrr3xMz6+f7Sy6nVURRr3yG0QrarRr+dUDUaFISB0NIrEqtSCw042pcc++\/DTI3e1nkyoZGLMf0q79lkctH81TA8R03w9ajIGmxtOCW8wGoQfZWAveLA1SoRoNKQ1y0meogPdG4cmPj3z5SLO6ZQ7rx9sZ2WMlXmUvq5A9D7JuFTabVBuzTkXQdianT1qFwtBfDlvy8N7eiIhwDfkxuKiuSvKhl2zAyp\/dNpjh4KdNfSahAQgR8STHrJXO7Ld1TMawFALcqGxJAJAtThh4FYmAtq\/Kq5\/g2eVksLdnGSr3lDzL65zJ7qkYAwNIuwWUSGUJIxTsi+z3jXPun3So2YfTDfeZBOJp13StVUI\/9PfGrclDDhU9SGsM6uLq1ApPcFtaQjQ\/jresnaruM5aUabQrKwCvL0EMU6JHMufO3bPex7U3lKlpy1gJjgnlOF3E4hEFpuFpxUKfWVJw+j3+dkbQeL140zinXJkAWfff3Q7MA5IS\/PMv3v2R5vp\/n5paP6TMRkq2O8XSqYRk+vfFvo2cToGTw5lNAvKSEJcEUUakFkhjpBhjsZt\/ObxzwiXPofuIk6enmv9hvRuuusr+8SOMZhZZsVT4lRWYjXrl9m\/0hhDfRRi1mEG8f5PR1Eah3HLfsLRcmcSttUSjTJL7nrAMPRbzwCGXCCUFmd\/OZbNKM2\/A1DhhaamtDG3sjgP4bJz\/zqPLGUpafyxnIZpyTM\/CXZuC2tTCFiTfdxHGKGmK24YTvVmTeMrkLPKBONStb37qmcG7o7fnQE0U\/6QJ04cNoBplqc+Iw4nq\/7nmlnTfSNGKh88Mj6lvZFcIZFmswnzVKivlZA6gxDL0HidPoc0TtqMDiWompwzr6ZPeuIX9ByIh4lPd26amRdj9LNw54f3JsyIRc93fV74TH\/F1yZLiNLAeCO7HOWK4lUoEyfM3epjhH\/at\/FaeHAmFjNHTROHMb2XbAtY7Ga4xyqfMjsHFhJB7WMf83TbpkfvGBDZWPm\/8i0LvIEeu57G\/IXdVFluQUucXp2pJNOnJNQTeekQW0IjlRSYStbIZy7783xkMFX2XYhOQ+0AbkIBPP83\/kuCXd71bxxpX4A05dC2dvW7n6RmZNCjwCCZeSDCIVr1GNhZXOLgUDtSfE+XAPXMPsRWxTgI\/oIzebz6tuKqM99E9XuEAQByuqpSp9iUZx9iGARY0fFyj8JA+m4y2l+RZI2UG1crrmtIO\/XzOaXK5fBrYzy\/70HuzgTCkyd8+Eaw4g\/OoNtSWeCR+0vhkspA8B32fzTbB8i8llbqTOa4qC1nDTsBu6z+o3FyUI47QeN7xyHUIR0uAwzu2KNBjL2n+zo43++IiXjzHRwaUVHW5\/G5Hd58xVUW6G1vdXd1g5nbM5qrZ+1v6KrA10g5ppv9g7zH7HZPg+huwJmYwPf2ZRi8VAV73BJP1HoiAcgW4AzPvNMW1OtLQWgmVDQxrt0S29zGp5z64HbGCpFvSnrvCVRyt6VTXp+n0SikmMzKhXyY6+1v9XH83uQypbdG0RIXF\/VC3N2IJmhfWOKs2rXb1Ku0VmtdjH06z1RBwhtMJOR1+sbCHzFAtm0rir3NcEwXE46hWpcZTVk+YxeJ7fuanawEDkEwTX4JMWAQ7YxqvrS6pdZ0xyMiyebrju7Y9b5\/zfa0pyAbyaPxoFU\/893TT7aZg7chou0yZkfaipPKJyTLITPKrmsyvmY\/b3gKWFTuWONf9591HNXuAIXpeB5X90mpdVyzRyEHqWU\/mJIxlLmnAiuoYscwwxxMIt6ohOlPh+YpWO+Wp81sLXQ\/wUxsX8P1k+0eq+REdM051qCC197+xlXgMFRni1FLlDk3JEGHK2nVm5l6\/hu2WFYJBfJi5XwzPot4ONTdidE03u9wLgwjFRFgc0CyBl44BPyIHG+lewub4RDH8HENledwHsCJyUp9687fLfsthtGHDiG1+a+VGLEa14vhyNvyyu9faX9slIZzdS4eoQT7wZbqSvvB0fLf08Q894oJllhrZcFHV8aeNSygRu9bSsE0vqJRv4yQIrEy6H4BmzJsOqXKt8AqurCDrY8fOgoujopx7ELQv0Oz2qJv7oFuTCaRSoq8htJXqQ1P46Z\/b+KNTXQMT7lX5mJcoM84mdcSd\/WrNHF3UwMD4BM1gfWumjN8\/chl+kNCf1b9oE0edAE8UylCZsa0sCUTkV0JpF0qdI\/g9\/AbhD2Iv53n3dPpHv97wwQb+zW6pzBdF0VipQ9UH7wKJa8A86mk0TAvyDIUifxnUW2G1i1IKjRtJkclSVNoAVEzBWjcuMi1Tfb7wlJn1LLLF5\/uz5vgtsk2iGU2NuSVANDOqjK+O2EeSVqFVVariVZ33ROJZp\/+PGcUn4+89sHX0voKmOvMRc\/VqGsAyeW+yDxnXEzFLZNKMR4oPI5KO7VrF1E9BsjgEuwl\/SgSA7ZpzKLxjrAxX9hYS88DsGwghe2LLoQcCMa45CQfHm1a4tXM57ifwVrI8aDmQmlpdz6wcnbFe9wede\/1LIqm6yVgLbppLeGWgrYgCWp5MzFNF5W7zTwbmzUlxQ+NAgsHpUVBovdV\/rLcIdkNBMKGORJ7wULOakQJDCnSbgvn9dIyPwupoHfAYI1njJeHRrc+pzX3IbKaQOtBm3VVkCeUY1X3nUNV\/7jGs7qeuKdeO1hwFOriv8SHanN6BrnKulOurTPTSB5UDUbSJdFzB9r9SalZpWMZAEHhkw1fPM\/RjHd+QgTZmVbPPwqOyXcohu9B+MBazDZex0ci\/SCAE9lF4DPCdKXNOr\/VW4qmDAg3NNCizTlX6x9YlAnGciYZboXFrnfGMGKF70qbZv7Vb9sWY3w79GNem5eIW2Zf7NqIke664WRgrWM49IqWYaTK2WCUIko9Nm0st1LTjcMf\/i1izHbK4d1ZQHAWmy9WE+UNgCJDBj0ELDb2CsShBjMeetvadeleV37oqOk5DxCt1yBVU\/DuR0qWkjtDn6hHfATPcNq5vc+jVgKwCdG8E9OSf+lvw8x20GYMBSTO9Aq3VQZhNRen6pwOVKlfL7JIlXBz7dNgr1OG16enelD\/4Yc0p4PCQtVL45a3MXpJnGAR1oq3Un","iv":"7005fb5a12737564849cfd1dc951d9ce","s":"fb7bd4e59c187002"}