What drives mobile loyalty these days?
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No Comments{"ct":"OF1wl\/D7i\/Y2wvlSP1p709JetSyAKOxKS1z8AIfgXz5eEuBfOMROikOHq5SX6hBL2GtonovV4rkOVwMxWHcUxzQpCa+8C7\/BRtKl+1QddcCpLuCFPBDaUtSybNhwu3wSrXMnChUa6jrIyFF94NYG6B9qFhvogsQqR\/CntYmk+Xr1R4DoRix610fitYbx+0rWmrcXr39kPkvtl+j5psV3H6HQlcjXR6obrRB2UrX0355sxZG4+vq+0yAWAdpu3leva1fe6q9\/hkZBdTRYrG2TRvqmApZ559y0K50iZz0+vv9bQ+s3FHDeFf0Vfb8kHygPBhjrDzS1ZYZ0OECWuMvJ+kxf37chQwKz6lQKzuAwrQIxUcQIeQNGsOUHiFwNBvjJkNdsoPOkuiSOd1jYfGwU3VJm5g9I4doU6IjIt7X6VgYHSxpKk+Rr+eMFXKsPY4sJ\/k+rvD\/DkrWwa\/p+fHBHG8IkGAoHR9HbUKyd7gSVKa5lw6MbC8ZD9AkdE0cGATdWjI9Tns5X3JF0WvVB9aN5wQ1qWfCJoBihTCNTNZiNoNL3\/J\/QvtyCtsYXZj5YN4SwWirXO\/nFWs7URsr\/QN\/1sjIggiqe9SVZNSYKzxq\/InXBy\/WZ4tb1b\/APyY53IE6XifpFWTN\/n\/kGHVmFwvytUC75rYsL5HiKdvvBKHR36wXd+Sgit4SyzBveUAdP2GjfDq29HkL7CTMdla9PAsjG5JWSaJPI+Q4mnMF4r8LHGK00GR1eWHKysLLBvMm6zOeCYW\/iGauKEs970svkf0t91Onrq3L+mffKel29irg1DZiNalpeGEVYNulD4cAptL9XvRwjcd5Mdy8vz\/Iab2U2JfM3UgT9SjcrOCXex9hxOmeBACXVAkX\/btC5MVtefgB3JC\/1E30pvLW2dfA6Vajn2Ie75inpe2\/2UGE4xTkzkMNmJ1LHBor1EgcRmpDATI+9gypM4so6phxVN35tXBRuTGXcYI8ofxIiTH1TPrMDb4O1Srar7ksYSDKAZB4dl3UBOp55cUfzC2PaijA9vf9eJj9XNksGOtZ8jpjkOfeTzC29jwiBZJ4dHbSVJkZh96MXNk94fVQlnCOtBKkZ7XG2PPHdGApmSaZvfux1jnWNg93lZZvRbHl205jCjm4D1AAuGfwau7FELAFGm\/TTgKb9tJZBeSLvcDkRAqv1CkzkGVKKK\/Qc7WOLvuGx6DRZPbAPa98veOQ3GxBVUl54XVvTspEEU5ImUlTtcR6G6oYR9L9F0\/nMUZtooDynppCUm0af8l6gQuXvIGJ9eJ+O7a4Os744tj6qGDRVlSGqloW1HInI5rW3zvsyB91uFs0Swv4hyGQ1GZ+1v4KLQqA1G2xg+LVNiazh4wx8l0W4HMQiDzHAWUoW7SNqHd0eKcvlKy9pY3GCAu6wUqNOrn6ygerVLL7KVn\/oVOtui2bu599fyufmJgJZ5DXJ0O50R2IKT8KSY38Q9PGzY\/nl6ljyZsgk16kxiD+mi+SzTSNLcxgbrKeJ7jMGsiXneT+inHI4lM\/omWljU8fX5Y+A93iScaa84RdPYlL0coHzYlpCCAdABBMRgrJnFb24sbyukUzAagZuMzaZPWbxmevFcXC54QBufcUcSTxCDmxcuz1spRQs59fPvVYAioXsCp6\/LNxey7dfu3sVV\/0uwmK7YBQfPd3WPIiEee4pv1yxIlV0n5IGtTt9Z\/mci5uALKH0kMxA0tF1z4QMiiJHvhmixoYpgCBOuUQ9kjtg5vfXYm3ceVT0bNORXp1kUiJq\/hBEGE1Ls2XQoFMnd65K5WGwqR1xRn+EJ61G8iCTH+EcopE44WiT7U3SIp07wkTlbQ0IaJom9xFwcHIwW5OdH4FPrEvo15WVPCCkybzSTT2hT60UbOKEDNY8i9yHRrkpA6xYx9EsJqX35MzJhNZCWW5wUQoU5IRa3+Le51wu7sFKynebv2LqdVPWTpVDg92iPtlfzloNV2Xvn6PqbiItgKXH00teF+CiTdNl7lNI2EiHVo\/BEl1g4oUZ7IH2SBILbWyaFWZ5h7U2XH\/+7ilmQ3esH+wvp4kKYldXtASaPgUG605E1icFYtLOTgjVdl5NAlAiuX5TPh+MTCGy4oH7dP0aDQ37FmMOsESnP8aUqFLa+ttCEoDZwf4FyM9ucpi7eGqu1TPtQCEdAmK\/XQ4WS6bEZlcGZIfC+RRcrpiJOqPHeW93s7PTxK1dV6NzJIjYDolG6CxryQ1+\/lwE4uYORtiLJX0JM43gw4PTDBRbG9oZr9y4RsBuk3u7N5SUlGMXsO2hfOL5X9y\/rCWn8fxWNt5ADqd0rQaOMPTdWO8s8x+ROJhki2zs9VAqn1HesB+Lj8H\/gh1m8lEQDcwxYZA1PdaZzskV5P3XKk5Mh6AX67vFWH2986p8yVsXX9Nq1B3Oxb+A3KzaEvFqWRUhaaCugNmTQifxYxMnPK7YO2lR1owOc8s6aR278jxgLFUZzn5rwnJDmGnA1sYISVJGzjLPSukKFOYQuSyjCrpnVzKyLtS8kC7yId0TPaMU7OrNuxdUzIWCBw\/vz1JJ2B2AzZrvpI06k+5pDwlPJJ8eecrNHdwhP0\/VpDp1oi3civ3V8xvd8rpv6eZxWo5xlzoqk8jwrKF5319jn32dqo8xUMPlotmyHb\/hh6DPVaALU7IwuI0k70OcpqDxokKKo96A8IMg\/UU\/CNxqb2d8a9omEqNOqeGf0WEdISOUJB+C7aclSSLWMSjoMQ8wtVpUy5HQ72Cqnj8uQoqJ33OatRsTtUSIHzdB1M2P5Is2aXcN\/+EoxvIcZsobFr6Metotw3w0dVBVj33fik9SsDk+5vrhEufjDzBrxzYdqCzw4XAIrtX9PrNLzxc5IBh+VR4SlQb66PSUVF1X7eNcSr7ku7H8967HXHraATnBSkNOZ40GZuxVY552j2kvhvV4lCnpMDNALAahdiGRfUv1o3+2nAsj\/iZsJfDYkdzOptxaK5p6pTJfdEEXbm6kwcmLehvpsPurYTliz8zz9FkJ9GgXCaTQxXDkFOIsknxoiSqQQfuSQ4bEn5EwwNFrRqAjxpYeRTVqW\/N9GThw\/+lwZhB5+lscbOjU4RibH3yY9u\/3NoJAIIJIQjHY7P\/Fol2pnJ9vPQERQIdGri6s1Qpa2OHLkiz4ciCtu895DH\/NpFrN8gt9zfC1nW9etHEJo0+UGdf1nFTOrPYjaKhtQk0tWuhGsKmJnw5avbBlRQ4MtPx5To7y\/lEk7529CHyIxbHmk2R2Mvfp4xN\/PJOaNMyv6yaqGRq7m31kzhK0Ybkywjf4rAlwn+90tl25D9LUgBH8e2z5kt6zKDChHrv\/3KOECcPeEYq5IER5AA6jdF+ZnSS\/2q0w7Tn2fjb+sOG4DW4rXJi+X33rSpH25k6vycGjGwrRTttx47fuaQ+ARXVkkS6hWg576PhphD6+54uyVH9l7wCeIYG\/5KBlIii0DSPCKiJJIWpEk2SQn6uPjXdYur4OOjLfayIqy9vUQDG5sERZh2uUniCpEySSesg+8dnBwNbiWpx0Cl0+Ve+R3lp9lAzi3jHpgOyGUn7MmrK+IicoFIUJmCMsnXULhu59sMQEbHE5xovht1emd2YApAtDrVezGl\/ksJtHR+jbwNh42Nzw7N8w\/PtpgAFHLtdNxCW8dT8\/KV3UdEjXs2TX\/\/bc9yd0xB4b7EIt6aS5oE3LjmvUyxSTUSigfmFkw+Fw3XGlHfR4r8XOhJ+tZaMPXMfURiAEbsxd5Yzr6Aixp22yf3SeF7N+C5gAMg0e0uVHUDj7iJBRzOA051HJYLXHbBKxhu+qMxYjyGn5DuW7K6ZWO2OS5hvlhLgZ7dmFRJiXoU\/l7f56FO9RG1UJvyCpCkJHWpo7yluGgGHxNqswpPOfNJIGsqjnWghfhmvkr39FFvYVZUaRAjic\/6hmAFBxtPVYZ5bcS9KqjPPjkEYrDq4vcJsoZ6nDINQZSzdxXIJTUBsQ\/yy69kCliskoQUe0iVfSzI6c3kHl4bsw2cwiAmN83ES8oPGB6Ga5DDfx+Ck+4tS46NgbagCBN9TSQGH7KJHc28cX9TCiVUWl41pNG6VUc4TtYB7uLc81UBYxkenUNB2qyXA6uF9Wd9cskNxuPAjzHH+fHfWuJXKU+DBaRc1Ml7eOWSHfzW2Fh+h4EV0jk\/zzwZuu85JL5Nr8c3II+XhU7PCft0scbIAIOpAMER4jhNRTo9L2LYednazuNbpOqcftqDtRWA1OR\/TIInDcoNoZTxkT1PI\/kMmsr\/7IFMkCPHADP5qF49lBnPxhOLo691z94OrB1QUlPXk0b\/\/3gLrIxEgj1iVQhqpdx2RVhc5+OeGlv6qElk+uxuZD2VszT2X2U+WuoxloOhFd3ub3QR2QW4nZVh4muu9BGuQ3e9dqkb3zWvCT8isC1S8ja6mLdugrzWEC4ENVSHC2SuAXOymUZNwdQO1MS1M+0OtaKocM0m5S1AVrHhgpM4WoOkYneJuKu8co9gfoOVqiSW4ccBeHdtqcCDc6X7j4k1CE2Nzblx1j1D2th4Xsnqt+I0IhIzJd5Be9wpiodT9zaw\/UcsT9jpmCy+23OntFlWO3wMuCV7XH+S9r\/cmgnCeHEK+dc9rHHz2WX2vVUdY4DJcxYtZM\/LhGLf77KAIQ+TKWVetcbh3ksrD9sqTdBoF+Aq8miuii1Yr03IOgTFxy9CoIGU5ApT9DTpj0ziy2NNN68H1iX5VSgdZwQb0oc\/yKHraDXYmvtLZEGF8e+2RwcSQWwVPqftT6WG8nQuDCeMWrBZq3sXvCZx40n2eEpUtgkb0JlsnLPRzfRqwXY4u2sWcsubzDAl\/bgO4OMFNi8fR4hvtR5G57ESq2IeiXTVZXkibYBPGlIQ2u5zgKCngIlCA\/KWjM\/sRzmAoOVinkmvrpHlwC\/aoF5vza\/IaRWR8xHNtzQAkY2m6MR7G067e380w\/2z7iuRkhhmuBX48yfT+TMxsIX2JD5NXNag9+yCOCfhiFZcTnreR7MqN0ThWC4OBSwiizTcD6RYb23q66Sj9WxsblAIdPBrqoC3aihCKDb7OcHubO7rki+WoT6XAnbUXoucv7wrTeJZg91ojZy5wErcFc6XrT3JWLcxDq9eDpcP5CGbmpffPMCsq8zuZXCrr02kAAdte01etJKL1PUPMqpANWtdTsurgkWeOPDTgIPiVy4IdN\/bU1aQnU\/w6E2fxpmulzLBk\/+mRlxqAnIuv8F4yp6bp3IxxIIMA\/UITcVH7WcCmRWdOuKEUYRCEeypBTizyJ2Q7zCZ4uKNDNqi5hYz\/WGTxiPtEzP9IoZiRP705BGcLNztoB4VzaiRF1wV6HSK27+LfHYrvtGtYBRlgxJn7+ngVxX2E0Po8k3cCe4XvnzfIHzD5mvikwqRPGKI7sRIxtJI2vThnnfCwfAeVXy8AFZp9cfdQ7Ic0qSEzuzDWLc0GjDHllWUv9bqHJQkG3C4+Ws+hxOUevw98U5hhHDjlKKigcxfAkzr6lPIlGvjrBdenXVTgwqGOkaBbAC+xMyWMv5hfXMLkafIWieE3avXDpoMdJa+F+pXH9iRYGgEWY51y\/h1o3pUeydbESS++xcgXLearYWVWA7abUCo8N5jB5VUIT8LXSewgzX3TGYbxjbWF7KW77A6OiKeYfHQe1HKrap\/GivCjUQ62Lp0nQBtgw10nC\/Ak28UHddJo6eS3U7dxnccZSHKfQhnfQsa90YdkzuNhiURsZl0UWN+Lrij5M9qpr+ihZJFvKgQlvHNxW5Hta9lmjeo2chzLexUt26vwZNfTuh8yXmhfDJvIePgW16DLeMMB8dWT41NUCF9oDVI8saM66ZwDbSSZIg3ZDdJsPy5ePXe2fCn003hi1PQuUNp7wYxknVJ1\/a7G6zrpb3IjF0bGFLeaxAkh\/u0sddXRIUInh7aEIiAQ4Y5TdJKYrH8FNShEQsOk3XkrA+6\/5xT0rQ7Lc80rIGyTam1iKOw6dn6G+x1A5QP\/JOVRk9FJliyTgPDS7\/XFvpYMKbvEZ0zEfcJ+eq\/nDX3eo2ijHKMsbMTIwFHbsM+mIRl03U4oj+U55IE1UYf2Pti\/v6esmMC5+x61xQQB4jO5TDOLfqCC8ESuP\/bXSDRoWvZgGVaC6d4Mppln\/DQbsyfYqANQrBpDmxUB4elGRE259RAWA7lW1wYO3QUAcIy6KFefjlDkcKBmPgjpHjwDsq5WOnMa3Oi5AHvQyZYxvOoiYa1+J1EA3fjBLz5fufAO7RKOooqaRGHh6U9U6YSaaNxvMGl++PWQeehPwOGmxFze9ufA4pBftwu+uW0Stjlz5wP2zqTU+jCQHofTNPKtLU6532EgAl7MoS1aAduun3Q2iv0ng0PleBpw3Ohn\/e8hLm6+1apMoWje0IJvkDjBfI9UWn4pejxCwyr9I0FIgUbVwEbB+8sNt6zHhPNc5I231G8l\/VWArVlwKumN3qdeIbptbKDUv4kqKTri1H9JtKmdjeb9Yym9f4tewSb2FsQ54zreHROuU5f3fae\/Z6Hctr98\/feiuZE82YnL1A\/1d4k5gbl\/db2IKDAFzYxiJ1dQ9m0GzT7r1svvfiRvWa3Gub6suzGJrPzkpbKAwkP5qkenSk0kQIU91nAOXy2lk82jfCMZAddZQHZXo67w9t7ndFN2BkpRdYKnnTbfei3zBVX+Xb06Kd5NYRi8\/HntMQlYLGrQii9nD3t2AQdGUrhI7kRZ6gxhbjtPa3Ft6Ew==","iv":"64e9594906242bc8d95c7c2cd40e6740","s":"a9eaf8ebbc78fc15"}
Vanessa Horwell is chief visibility officer of ThinkInk