An online customer service team does not just answer customer questions — it also works as a personal shopper and micro-influencer, mimicking today’s popular livestreamers in China. Image credit: Nodress Taobao Shop. Illustration: Haitong Zheng/Jing Daily What luxury brands can learn from Taobao boutiques
Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Retail,Software and technology | No Comments
An online customer service team does not just answer customer questions — it also works as a personal shopper and micro-influencer, mimicking today’s popular livestreamers in China. Image credit: Nodress Taobao Shop. Illustration: Haitong Zheng/Jing Daily 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","iv":"0e1c05ac0c27b7b676ac82f10df76cd9","s":"21bed415c3e0efa9"}