An online customer service team does not just answer customer questions — it also works as a personal shopper and micro-influencer, mimicking today’s popular livestreamers in China. Image credit: Nodress Taobao Shop. Illustration: Haitong Zheng/Jing Daily What luxury brands can learn from Taobao boutiques
Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Retail,Software and technology | No Comments
An online customer service team does not just answer customer questions — it also works as a personal shopper and micro-influencer, mimicking today’s popular livestreamers in China. Image credit: Nodress Taobao Shop. Illustration: Haitong Zheng/Jing Daily 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","iv":"03ad54bc6c7ac6bc14edac36bd50e121","s":"000967f51fe207df"}