What luxury marketers can learn from Dior and Harrods’ partnership
Posted By Tricia Carr On In Featured,In-store,Industry sectors,News,Retail | No Comments{"ct":"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","iv":"170cbf8683a18b32a41b62083e4d0d2f","s":"26383440097ff09c"}